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A Proven Approach For Responsive Marketing

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Are You Learning Enough... Quickly Enough?

Most marketers understand the importance of testing. But the unfortunate reality is that many of them don’t have the time, money, or experience to do it effectively for direct mail.

The important fact is that ALL high-performing direct mail programs are built on a foundation of testing and optimization. The faster and more efficiently you can make it happen, the more successful your programs will become.

Scale Up Quickly and Efficiently with the Rapid Performance Method

We’ve developed and perfected a platform for accelerated direct mail testing, analysis, and optimization. We call it the Rapid Performance Method. Using this method to test your marketing allows us to consistently overcome three of the biggest challenges facing direct marketers:

1

Finding a winning approach that meets financial objectives

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Scaling up and maintaining consistent performance

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Maximizing efficiency to reduce costs and increase ROI

Our optimization is led by analytics based on actual consumer behavior, sales performance and customer value. With the Rapid Performance Method, we shorten new program development time to create and scale direct mail programs that deliver better results at a lower cost. It’s also an effective way to beat existing control packages and improve ongoing programs.

Let us show you how the Rapid Performance Method can work for you.

Stretching Your Direct Marketing Budget.

To be successful, the dollars you invest in marketing have to create a strong return. We amplify your return on investment (ROI) by carefully directing your budget to the most productive direct mail solutions. Everything we do simply comes back to helping you to accomplish more for less.

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Streamlined Agency Structure

RPM is a lean, highly efficient team with low overhead. Our agency structure allows us to be more effective with our time and keep fees 25–50% below other agencies.

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Production Partnerships

With millions of pieces mailing each month, we have strong partnerships with top printing and mailing resources. Special buying agreements allow us to produce mailings at low rates and pass the savings on to you.

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Fixed-Bid Campaign Budgets

To forecast ROI, you need an accurate program budget up front. We develop a complete plan and budget for your campaign before we begin. With our fixed-bid pricing model, there are no unexpected surprises.

Ready to Get Started?

Contact us today to learn more about how
we transform direct mail results.