The Psychology of Color: Maximizing Impact in Direct Mail Marketing
The psychology of color is an important topic to understand if you want to get better results from...
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There are 86,400 seconds in a day. By some estimates, Americans now spend more than 25,000 of those...
Read More5 Ways to Leverage Your Brand in Direct Mail
It used to be that only really huge companies cared about branding. It seemed to be a luxury,...
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First off, a rant...
Direct mail isn’t just advertising — it’s a sales tool. There are cheaper ways...
Read More11 Powerful Attributes of Direct Mail
Direct mail is the most heavily used direct marketing medium, and its popularity continues to...
Digital Marketing vs. Direct Mail: Complimentary Strategies For Greater Growth
While it’s tempting to compare digital marketing and direct mail to find out which one is “better,”...
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